Business establishments have for long practised several marketing strategies to get their sales charts rising. Sudden offers and sale's have always set graphs on fire and have proved to be effcient methods of promotion and clearance of stocks. I have always been a keen supporter of the corporate way of gettings things done. Efficient and meritorious with better turnovers and profits being the only consideration and nothing else standing in the way. I've always believed that marketing strategists and economists should rule a country as they can make the best out of it's economy.
But lately i have found that TN political parties seen to have taken this marketing strategy thing too seriously albeit the recent ad's one has been seeing on TV or hearing on radio. If you are wondering what i'm talking about, it's the recent ad on Sun Tv that has irked me. 'Vote for udhayasuriyan and get a gas stove free'(plus a kid modelling for the ad). It seemed too sleazy, c'mon people if it had been something like 'buy a prestige cooker and get a gas stove free' it would have been well and good. but vote and get a stove free?? Does it make any sense?? Ok lets say the party is seriously interested in improving the welfare of the people,consider this: now a guy has got a gas stove, so who's gonna get the gas? if he has so much money to buy a god damn cylinder he would have had bought a stove in the first place right?? I wonder if this is just another ploy to sell more cylinders rather. I wouldn't have gotten so apprehensive had they offered free solar cookers or something(ahh we would accept that the party is socially,environmentally and economically aware).
Lets forget the gas stove for a bit. Even more atrocious is the free tv offer for everyone. I've heard of free clothes for people(it actually made sense to me, cos they were addressing the need of people below the poverty line by providing free clothing), but free tv's?? I can think of this to be just another proposition by which they plan to increase their Tv channel viewership(and increase trp ratings of programmes, get more sponsers etc etc..the chain goes on) and nothing else. all the ladies at home are just gonna sit infront of the Tv and watch serial after serial. If this happens, when on earth are we gonna see woman empowerment and the rise of a woman in Indian society?? If such a situation occurs then social evils like Dowry, polygamy and all the assorted crap will continue to prevail.
Now lets talk about what we, the consumers(this is a corporate world-so to every political party we are a consumer) would like from a political party.first and foremost, a steady government(do you know that in countries like singapore the prime minister and respective MP's retain their position for more than just a five year tenure). Given the situation in our country it's not the kids faultif he flunks in social studies if he forgets the PM's or CM's name- they keep changing every other day rite?? I'm sure everyone would be happy if the government could offer: jobs to every guy depending on their talent, proper infrastructure, medical facilities etc. Our list has been the same for decades. I wonder how the Politicians seem to nicely miss out on what we exaclty ask for and give us crap that we don't need. Hey any politco's out there listening? just give us what we want ok, we don't need you to buy us our tv sets. we can get ourselves what we want thank you...
3 comments:
hey u forgot . vote for captain and get a autograph and a broken transformer free :)
hmm yes saint o sin's but it's atleast better than free tv's rite? of course had da offer been for free PS2's, ahh now ur talking....:)
hahaha
stupidity prevails
Post a Comment